Medico
A comprehensive and integrated healthcare app that simplifies the way users manage their health with the feature of medication reminder, designed to send timely notifications.
Areas
UX research, wireframe,
prototype, user interface
Year
2025

About
With Medico, users not only can easily schedule doctor appointments, communicate with healthcare professionals through chat, track essential health metrics such as blood pressure and heart rate, but also having the medication reminder enabled which designed to send timely notifications, ensuring the users never forget a dose. Whether they are managing a single prescription or multiple medications, the app helps users stay on track by reminding them exactly when to take each medication, with details on dosage and timing.
Additionally, the Prescriptions List keeps a comprehensive record of users’ prescribed medications, including essential information such as dosage, frequency, and any special instructions.




UX Research


"Managing multiple medications with a busy lifestyle can be overwhelming, often requiring alarms and paper notes to stay on track."
Mila

28

The Netherlands

Product manager

Single

Master degree

The Netherlands
Biography
Mila is a product manager in fintech, known for her energetic and social personality, balancing a busy work life with scheduled me-time. She starts her weekdays early, enjoying a slow morning of breakfast and reading, and on weekends, she takes 1 full day for herself to relax, unwind, and recharge before socializing with friends.
Goals
A unified app that centralizes medication management, provides detailed information, and integrates appointment scheduling could significantly improve her healthcare experience.
Challenges
Managing multiple medications, inconsistent tracking methods, and a lack of comprehensive medication information, leading to missed doses and confusion, while also facing challenges with appointment scheduling, particularly as an expat.


"I manage my medication routine by setting alarms and reminders, but sometimes, life gets busy, and I miss doses."
Lucas

42

Hong Kong

Marketing director

Married with 1 child

Master degree

The Netherlands
Biography
Lucas is a marketing director with a structured weekday routine, balancing work responsibilities and caring for their child. On weekends, He enjoys quality family time by taking his daughter to interesting places and making the most of their time together. When his maid is off, he prepares food for the family.
Goals
Have a more automated and structured system for managing his medications, ensuring timely reminders and better integration into his busy lifestyle.
Challenges
Struggles with missed doses, managing multiple medications, and balancing health priorities due to his busy schedule, highlighting the need for a more structured, automated reminder system to support his medication adherence.


"Despite using a pill organizer, I struggle to take my medications on time due to my busy schedule and hope for an app to help me stay on track."
Luke

62

The Netherlands

Church pastor

Married

PHD

The Netherlands
Biography
Luke is a church pastor and leader, balancing a busy routine filled with pastoral responsibilities. He manages the stress of his role while staying dedicated to their family and ministry.
Goals
Needs an automated reminder system or app that seamlessly integrates into his busy routine, helps form medication habits through timely prompts, and overcomes disruptions to improve adherence and engagement with digital tools.
Challenges
Struggles with forgetfulness, missed doses, and forming a medication habit due to busy schedule, indicating a need for an automated reminder system that integrates seamlessly into the routine and helps overcome distractions.


"Balancing family responsibilities and multiple medications is challenging, with missed doses and interrupted routines due to a lack of reminders."
Sophia

40

Hong Kong

Scrum master

Married with 1 child

Master degree

The Netherlands
Biography
Sophia is a Scrum Master with a routine that includes dropping off and picking up her son from daycare while managing work responsibilities. After work, she focuses on family, feeding her baby and enjoying dinner together at home.
Goals
Have a more reliable system or tool to manage her medications, ensuring consistent adherence and clarity with dosage schedules amidst her busy routine.
Challenges
Struggles with medication adherence due to reliance on memory, confusion with varying timing and types of medications, lack of support tools, and difficulty following through with doctor’s instructions amidst her busy routine.
Persona
Medico's product discovery is driven by user interviews, shaping personas around medication adherence after doctor visits. These insights uncover challenges and needs, informing features that provide timely reminders and ease of use. By prioritizing real experiences, the product provides solutions that help patients stay consistent with their treatment.
Pain points
After conducting user interviews about the challenges of managing medications after a doctor’s visit, common issues such as forgetting to take medications and difficulty managing multiple prescriptions were identified.
These insights were summarized to gain a deeper understanding of user pain points and guide the development of solutions for a more efficient medication management experience.
Medication adherence
Patients experience difficulty adhering to their medication schedules due to their demanding lifestyles. Missed doses often occur due to distractions from work, family responsibilities, or other urgent priorities, highlighting a need for more structured and reliable systems.
Difficulty managing multiple medications
Tracking multiple medications, each with varying schedules and dosages, causes confusion and missed doses. Without a centralized, automated system, individuals rely on alarms or manual tracking, which can be ineffective and prone to mistakes.
Lack of effective medication management tools
Current tools like alarms or pill organizers are often insufficient, leading to forgetfulness or inconsistent adherence. There is a clear need for an integrated system, such as apps, that offer automated reminders and centralized medication information for better tracking and management.
Impact of interruptions and external distractions
Interruptions during busy workdays or urgent calls lead to missed doses, emphasizing the importance of medication management solutions that can overcome these distractions. Automation and integration with daily routines could ensure medication adherence, even when external factors interfere.

Need for reminders beyond physical tools
Patients struggle with medication adherence due to distractions and busy routines, highlighting the need for automated reminders or apps to ensure consistency in taking medications.
Complexity of multiple medications
Managing multiple medications with varying schedules is overwhelming for many, creating a cognitive load. A more structured, automated system could alleviate confusion and improve adherence.
Lack of integrated medication management systems
The absence of a unified tool to track medications, manage appointments, and access comprehensive medication information increases stress and inefficiency, especially for individuals with busy lives or those living abroad.
Need for seamless integration into daily routines
To improve adherence, medication management tools must seamlessly integrate into users’ existing routines. Simple, user-centric apps that send automatic reminders and sync with calendars could significantly reduce missed doses and enhance consistency.
Insights
